Connect the official way, keep the app on your phone too.
Live on production, verified end-to-end on a real connection
The most-asked question
App vs. API vs. Coexistence
Three different ways to connect a WhatsApp number to a business — here's exactly what each one means for you.
WhatsApp Business App
The free mobile app alone. One device, one person managing chats, no team inbox, no automation. Fine for a single owner, doesn't scale to a team.
Cloud API only
The number moves fully onto the official Meta Cloud API. The WhatsApp Business mobile app can no longer be used for that number — RABTCRM becomes the only place to send and receive.
Coexistence (recommended)
Best of both: the WhatsApp Business app keeps working on your phone, and RABTCRM connects via the same official Cloud API at the same time. Messages and history sync both ways.
Pick Cloud API or Coexistence during setup
RABTCRM's setup wizard walks you through Meta's official Embedded Signup flow. Choose Coexistence to keep your phone's WhatsApp Business app active, or migrate fully to Cloud API only — either way, it's the real Meta connection, not an unofficial workaround.
- Official Meta Embedded Signup, not a third-party bridge
- Coexistence keeps your phone app usable alongside RABTCRM
- Switch approach per number if your business needs both
Cloud API only
Number moves fully onto the official API
Coexistence (recommended)
Keep the WhatsApp Business app running + Cloud API together
Your existing chats come with you
Turning on Coexistence triggers a one-time automatic sync that backfills your WhatsApp Business app history into RABTCRM. On a real production test connection, this synced 139 chats and 7,049 messages successfully — after that, new messages sync in real time.
- One-time backfill runs automatically right after connecting
- Verified end-to-end with real chat and message counts in production
- New messages after the sync flow in real time, both directions
Sync complete
One-time sync, right after connecting
139
chats
7,049
messages
See your number's standing at a glance
An account health badge on the instances page and a warning bar on the chat page surface Meta's own account review status for your WhatsApp Business Account — so you know about a review issue before it becomes a support problem, without it ever blocking your ability to send.
- Sourced directly from your WABA's account review status
- Informational only — sending is never blocked by the badge
- Reconnect-required banner if your Meta access token ever fails
+966 5X XXX XXXX
WhatsApp Cloud API
+20 10 XXX XXXX
WhatsApp Cloud API
What's included
Everything the official API connection gives you
Built on Meta's Cloud API and Embedded Signup — the same infrastructure Meta itself recommends for businesses.
Questions
WhatsApp Business API & Coexistence FAQ
QWhat's the difference between Coexistence and the Cloud API?
Coexistence lets you keep using the WhatsApp Business app on your phone alongside the official Cloud API in RABTCRM — messages and history sync both ways. The Cloud API alone moves the number fully to the API.
QDo I need a Meta Business Manager account?
Yes — connecting via the official API requires a verified Meta Business Manager and WhatsApp Business Account (WABA), which RABTCRM's setup wizard walks you through.
QWill I lose my existing chat history when I connect?
No — turning on Coexistence triggers a one-time automatic sync that backfills your history from the WhatsApp Business app into RABTCRM. On one real test connection, this successfully synced 139 chats and 7,049 messages.
QWhat happens if my Meta access token fails?
A "reconnect required" banner appears immediately in the dashboard with guidance to re-authorize the connection — no data or chat history is lost while reconnecting.
QDoes the account health badge ever block sending messages?
No, never — the health badge (Excellent / Good / Needs attention) is purely informational, sourced from your WABA's account review status with Meta, and never blocks or throttles sending.